Hospitality’s Roadmap to Reopening Webinar

Webinar Handout Including Lists (PDF)

The webinar recording is below and available on YouTube

Recovery is coming.  

Do you have a comprehensive plan in place on how to restart all of the systems and services needed to reopen your hotel or restaurant?

If you had to lay off or furlough key employees do you have the right knowledge and access to the systems and services to reopen properly?

 We are here to help. Four senior hospitality industry veterans have teamed up to outline best practices and steps to help you successfully reopen your hotel.

This free webinar for hotels and restaurants will cover how to properly activate and audit systems as well as make sure the interfaces between them are working properly.

  • Infrastructure Services (Broadband, Security, Internet, AV, PBX/Telephone)

  • Core Systems (HMS/PMS, POS, CRS, CRM)

  • Marketing & Messaging Best Practices for Website, Email & Social Media

  • Revenue Management & RMS (pricing & forecasting, group cancellations, COVID-19 as a special event)

  • Sales & Catering Systems, and RFP Season

  • Vendor Management

  • User Access & Management


Webinar Presenters

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Webinar Moderator:
Claudia Infante, Vice President of Revenue Strategy at
Margaritaville

Claudia has more than 20 years of experience in reservations, revenue management, e-distribution, digital marketing, social media, and training. She was the Senior Director of Revenue and Distribution Strategy for Hard Rock Hotels & Casinos and also has operations experience working for hotels in Florida and Mexico.


Commercial Strategy & Systems Expert:

Caryl Helsel, Founder & CEO of Dragonfly Strategists

Caryl brings over 30 years of experience in her leadership role at Dragonfly Strategists. Previous executive roles include heading revenue management, distribution, sales & marketing, IT, guest experience, and reservations for boutique and luxury hotel companies. She co-authored the original HSMAI revenue management publications that serve as the basis for the CRME industry certification. She served on the board of HEDNA for six years and as president for two. She also served on the board of HSMAI for two years and currently is a member of the Digital and Innovation Advisory Council for St. Jude Children's Research Hospital.

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Infrastructure, Technology & Operations Expert:

Steven Heselius, Principal Consultant TAPS psc

Steven is a 30-year hospitality industry veteran as an executive and consultant with a focus on technology solutions, operations efficiency, organization strategy, and large project management,  He has held several key positions with global brands like Hard Rock International in their hotel and casino division, Cloud 5 Communications leading the technology operations and implementation department, and Ginn Clubs & Resorts a land development/hospitality group as it grew from a start-up real estate company to a developer of high-end residential club & resort communities. In these roles, he managed, developed, and implemented standards for Hospitality Technology,  Guest HSIA, and In-Room Technology, Data and Telecommunications Operations and related Service Support Operations.


Sales Business Solutions Expert:
Chuck Coveleski, Co-Founder, Infinity Sales Partners

Chuck brings over 25 years of diverse hospitality, retail, and consulting management experience with a unique emphasis on working with sales, marketing and project teams to better leverage technology and market analytic tools to be more potent in driving results.  Additionally, he works with leadership to understand how to develop and refine the process across the business to meet the needs of the customer and the industry at large. Chuck spent 9 years at Kimpton Hotels & Restaurants and has executive experience running his own business and consulting with clients.


Maresa Thompson